• estrategy
  • design
  • solution
  • digital
  • products
  • brands
Loaded
LAUNCH OFLUCIM+ BY NEWAGE

FOR LUCIM+ WILL REVOLVE AROUND THE THEME OF «EXAGGERATION» – EMPHASIZING THE EXTRAORDINARY RESULTS AND BENEFITS OF THE PRODUCTS. THIS THEME WILL BE ENCAPSULATED IN THE HASHTAG #BEEXTRA, ENCOURAGING CONSUMERS TO AMPLIFY THEIR NATURAL BEAUTY AND TAKE THEIR ROUTINES TO THE NEXT LEVEL.

CREATIVE APPROACH
Central Theme: #BeExtra – Take your beauty to the next level

Overall Slogan: «Exaggerate in all you do»
VISUAL STYLE

BOLD AND VIBRANT: USE OF BRIGHT, EYE-CATCHING COLORS AND DYNAMIC VISUALS TO CONVEY THE TRANSFORMATIVE EFFECTS OF THE PRODUCTS.
HIGH-QUALITY CLOSE-UPS: DETAILED SHOTS HIGHLIGHTING THE VISIBLE BENEFITS – PLUMPER LIPS AND LONGER LASHES.
REAL PEOPLE, REAL RESULTS: FEATURING DIVERSE MODELS AND REAL CUSTOMERS TO EMPHASIZE AUTHENTICITY AND RELATABILITY.

SUCCESS METRICS

– SOCIAL MEDIA ENGAGEMENT: MEASURE THE USE OF THE HASHTAG #BEEXTRA AND PARTICIPATION IN THE CAMPAIGNS.
– INITIAL SALES: NUMBER OF UNITS SOLD DURING THE FIRST THREE MONTHS.
– NETWORK GROWTH: INCREASE IN THE NUMBER OF DISTRIBUTORS AND CUSTOMERS.
– FEEDBACK AND TESTIMONIALS: COLLECT CUSTOMER OPINIONS AND MEASURE OVERALL SATISFACTION.

Next Project
LAUNCH FORNUTRIFII™ RENEW